Your Small Business and the Web

Small Business Web Design Tips

What Is A Good Website?

What is a good website? Let me explain it with a practical example. Suppose a visitor on your site contacts you and asks question regarding product or service your website is offering. Besides explaining it in your reply, are you able to direct him to the link on your site where info he is asking for can be found? If your answer is yes, you are building a good website. If your answer is no, there is naturally scope for improvement.

Be sure about what is the type and profile of the audience you are trying to taget. Are you building your site for shoppers or people who want to learn to build online business? What will be their obvious concerns and queries? Are all of them answered on your site are reachable from this page he is presently on? Is your sie convincing?

If you keep this one thing in mind while building your website, you are sure to do a more satisfactory job in terms of building a good website. Will my visitor be looking for this info? Am I giving anything to my visitor that will make him stick around my website longer?

If you think its not such an easy thing to get into the mind of your visitor and build your website around it, there's yet another exercise you can do. When you visit different sites, observe yourself. What is it that makes you hang around the site longer? What is it that you like about the site? Do too many links on the page confuse you? A certain font or color combination is not easy on the eyes? Notice everything. And apply it accordingly while working on your own website. A good website is a combination of a pleasant looking website and well laid out information. Easy to read. Small paragraphs. Short sentences. And everything elese you can think of.

Create atmosphere of harmony for a better visitor experience. Avoid aggressive or exaggerated copy and too many pictures on one page. Avoid out of topic discussion as it distracts attention.

This was about a good website from visitor's point of view. Make your website as friendly from the search engine's point of view and like I said earlier let there be harmony. What you are saying to the visitor and what you want the search engine spider to read should gel. People across the net are seen tweaking and cheating on spiders but its a shot term thing. Believe in building an organically good site. In the long run, it will run.

I hope I have been able to convey the message about building a good website. A good website is tightly themed and easy on the eyes. A good website is a planned and an informed approach. A good website is where both the spider and the visitor will stay longer.

How can you make a spider visit and approve of your site is a subject in itself. You will need to study it independently and then match it with your flair for language and layout. Search engine optimization is a technique. Far from guessing and intuition business. The best way to learn it is check out a few good websites on the subject and a good forum, Subscribe to some newsletter and that should be enough.

A good website is also faster to load. You will be able to build a good website keeping the above tips in mind. Visitor's experience combined with spider's experience spells success.

About the Author Purva owns and operates two Home Based Business Websites. www.yesearnfromhome.com and www.work-at-home-earn-extra-income.com and makes money online